An effective way opponents think

When the scandals rocking the industry, we have found all the good reasons. Human greed. The economic pressures. Lax regulation. Psychological research shows that the reason could be as little as a metaphor for the brain.

Challenges of the theory, help the pioneers of my colleagues and me to explain the cognitive roots of poor decision making and competitive situations. The key to this theory is the recognition that the abstract human experiences emotional processing using metaphors. Always, and unconsciously understand, we abstract to the concrete. For example, organizations often explained (Summary) with the metaphor of organizations - are plants. So we talk about office "branch", "plum" in the labor market, and. The "growth" in the profit and loss account When a person is in love, says, "Look how far we've come," he used to think of using the analogy of a journey.

Metaphorical interpretation is unconscious, but it can have serious consequences.

Some "races" by the spirit metaphor processed competition - club. This leads to effective competition (competition word literally means "effort"). Competition, so understood, is faced with the immediate interests of the people in the opposition, but to serve a broader objective of common interest. Sports, for example, it enables people to the joy and excitement that comes from fresh excitement of the game experience. The economic environment, market competition, by the same values ​​that we encourage all our economic textbooks. Excellence in effectiveness, innovation, service and manufacturing

Due to the fierce competition, the company is benefiting perfection. The competition is great.

However, says sports principal cause scandals and abuse, and challenge the market can lead to abuse of privileged information, misleading advertising, skirt regulations and many other problems. But before the intervention of an athlete or a contractor problem, there has been a subtle change. The metaphor of the organization, the competition authority is replaced by a real picture of the war. After the war metaphor activated unconscious, perceptions, decisions and actions of the transfer battles our goal. Not as a form of mutually beneficial partnership, our brain starts to tell us that we are fighting, we must think and act like a soldier under fire.

Because of the "difficulty" is called by decompetition "replaced battle." Decompetition always causes problems in terms of throughput and ethics.

In summary, the following table shows some key elements associated with competition and decompetition resist in the business context:

What does this mean in practice? Conceptually, it is very simple. To optimize performance and avoid ethical violations think, in the metaphor of the company if you are in a competitive situation. But in reality it is much easier to do that, he said, because the process of metaphorical interpretation occur almost immediately and generally outside of consciousness.

To forget old habits and new mental responses, you must first learn to recognize and change the factors that gain decomposition. It can personal insecurity, high external pressure, perceived injustice, and be rewarded further. For example, if I play with a friend, I'll militant - to attract more prospects and less Mtaniiein really - if I insecure about my position.

Cognitive reframing is the second step. You can learn to recognize when you fall decomposition and intentionally "" new "with the situation of effective competition requires learning new effort and practice, but the strategy is to use a simple list you get mentally often fundamental questions of life and work. . What I look for specific end, what really motivates me as I can my relationships with others? trivial as it may seem, it is usually the work that we lose what is really important.

However, we can say, "bottom line" is so named because it is. Indeed the bottom line Do not we all fight for customers and profits? Yes, "win", but almost exclusively on winning more often, especially in the longer term. Sports, for example, research shows that athletes perform better when they are completely immersed in the challenge of the moment and are not distracted by the score differences. And the Academy students are more motivated to focus in the basic treatment of students on the cognitive categories or engage external causes. Whether athletes entrepreneurs Game Studios, employees or officials of the company (and smart) perform best Hnalotihm is the direction of the idea and the metaphor of competition - club.

Famous Gandhi not that opponent. As enemies, but the thought of teachers who allowed him to be open and creative For similar reasons, said the basketball coach Phil Jackson, the main opponent as a partner in the caper. "The reality is to reduce that to focus the idea of ​​playing as a battle or a war, border tensions dysfunctional creativity and reasonable in risk reduction is tending. Finally, this kind of thinking is easy to" anything goes "mentality excuses behavior seems unethical line short degenerate.
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